The 2010 SIIA Information Industry Summit was held in January and brought together a variety of digital content industry professionals and experts.  The SIIA captured video interviews with several content industry thought leaders asking them to provide their insights on the future of the content industry.

You can view Newstex President Larry Schwartz’s thoughts on the subject in the video below, and follow the links at the end of this post to view more video insights.

More content industry future insights from:

• Henry Blodget, The Business Insider
• John Blossom, Shore Communications, Inc.
• Ken Doctor, Author, Newsonomics
• Barry Graubart, Alacra
• Daniel Mayer, TEMIS
• Robin Neidorf, Freepint Limited
• Jan Palmen, Innodata Isogen
• Deva Senapathy, Infosys Technologies Limited
• Webb Shaw, J.J. Keller & Associates, Inc.
• Anthea Stratigos, Outsell, Inc.
• Matt Turner, Mark Logic Corporation

Today, the Software & Information Industry Association (SIIA) announced the launch of its first mobile application for accessing social media content from SIIA and Authoritative Content from Newstex.

The application is available through the Apple iTunes Store for both iPhones and iPod touches (search for siia or newstex), and it will be available for Google Android-enabled phones in the future.

A free trial version is available, and SIIA Content Division members can request complimentary access to a limited number of licenses for premium content.

The new SIIA and Newstex iPhone app is an easy to use mobile resource that helps users access authoritative news and social media content, including blogs, Twitter and video content, at anytime.

In a press release from the SIIA, Newstex President Larry Schwartz said, “More and more people are tapping social media through applications that provide content from a handful of sources.  We believe this application creates significant marketing and revenue opportunities for publishers and aggregators, as well as associations of all types.”

You can read the complete SIIA press release here.

Have you ever gotten lost in “Internet time” trying to find reliable content from credible sources that you need but having little or no luck at all? If you had easy access to Authoritative Content, your problem would be solved and you’d have a lot more time to spend on more productive activities than searching the Web haystack for the prized needle.

What is Authoritative Content? A free ebook from Newstex, Authoritative Content – Because All Content is Not Created Equal, answers that question and explains how Authoritative Content is closing the gap between traditional and new media sources.

The problem most professionals face is searching through the overwhelming online clutter to find the useful, meaningful and trustworthy content that respected Authoritative Content publishers produce. This free ebook also reveals how Newstex helps professionals in the fields of business, law, government, journalism, academia and more access that Authoritative Content, which they need to do their jobs everyday.

You can follow the link to download a free copy of Authoritative Content – Because All Content is Not Created Equal now. Feel free to share it, tweet it, link to it, blog about it, and talk about it.

Newstex has been named a finalist in three categories of the 2010 CODiE Awards from the Software & Information Industry Association (SIIA):

• Best Content Aggregation Service
• Best Social Media Aggregation Service
• Best Video Content Aggregation Service

The members of the SIIA vote for award winners in 15 categories with winners to be announced at a special CODiE Awards Dinner on January 26, 2010 at the 2010 SIIA Information Industry Summit.  Follow the link to view the full list of CODiE Award finalists.

Ken Wasch, President of SIIA explains, “This is the twenty-fifth year we have recognized excellence through the CODiE Awards program, and the ninth year we have offered awards in the content categories.  The competition is tough, as many companies are looking to make their products stand out from the competition.  The innovations in the content industry shine through in the products selected as finalists, and we are very excited to see how the voting goes this year.”

Be sure to look for Newstex at the 2010 Software Industry Information Summit from January 26-27, 2010.  Newstex President Larry Schwartz will be attending the event, including the CODiE Awards dinner.  He’ll also be chairing the SIIA Previews event during the 2010 SIIA Information Summit where up and coming companies have the opportunity to present in front of key industry influencers.

For the fourth year in a row, Newstex has been named to the EContent 100 Content Companies that Matter Most in the digital content industry.

The 2009 list was determined by a panel of judges, including EContent Magazine editors, Information Today, Inc. colleagues, and industry experts.

EContent Editor Michelle Manafy explains, “Newstex continues to provide a much-needed bridge between the masses of user generated content and professional information seekers. There is important information being produced outside office walls, but that can be of high value in the enterprise and Newstex helps organizations tap into that value.”

The 2009 list marks the ninth year of the EContent 100 Companies that Matter Most in the digital content industry.  The complete 2009 EContent 100 list can be viewed online at www.econtentmag.com or in print in the December 2009 issue of EContent Magazine.

You can read the full Newstex press release about the 2009 EContent 100 here.

In the November 2009 issue of Information Today magazine, writer Barbara Brynko offers an article called “Newstex: The Voice of Authoritative Content”.

In the article, Barbara discusses the new Newstex branding that I announced here on the Newstex blog last month (read about it here) as well as the new Newstex iPhone app (you can read about that on the Newstex blog here).

As Newstex President Larry Schwartz says in the Information Today article, “As the web gets more cluttered everyday, Newstex cuts through the clutter.  We give end users reliable content.”  And as Larry explains, since the content comes “from the experts like the Associated Press, Gawker, the McClatchy-Tribune, and the Digital Journal,” end users have easy access to the trustworthy content they need to do their jobs.

You can follow the link to read the full article about Newstex Authoritative Content in Information Today magazine.

Today, Newstex announced the release of a new Authoritative Content iPhone App that delivers authoritative content to consumers at their fingertips and at anytime.

The Newstex Authoritative Content Distribution System (“CDS”) for iPhones® is an end-to-end system that enables distributors and publishers to private-label their own content, as well as Authoritative Content from Newstex, on the wildly-popular iPhone and iPod Touch devices from Apple.

The Newstex iPhone CDS offers distributors and publishers the following features:

• Distribution of proprietary content, as well as Authoritative Content from Newstex.
• A private-label iPhone App that fully integrates with any distributor’s or publisher’s corporate brand
• Support for text, images, audio and video, including active hyperlinks
• Remote configuration capability for enabling/disabling content and customizing the private-label App’s look-and-feel
• Enterprise-grade, back office reporting, accounting and analytics

Here’s how it works:

1. Distributors and publishers that partner with Newstex to deliver Authoritative Content to their professional customers via Newstex’s revolutionary iPhone CDS can customize the Newstex app to provide a uniquely-branded experience to end-users.
2. Professional customers simply download the distributor’s or publisher’s private-label app to their iPhones or iPod Touches and give their end-users an activation code to access a custom content set.
3. End-users can immediately begin accessing proprietary content from the distributor or publisher, as well as Authoritative Content from Newstex.
4. Using the advanced capabilities and rich user interface of the iPhone and iPod Touch, Newstex’s private-label app syncs via WiFi or cellular network and downloads the latest full-text news, blogs, twitters and video from Newstex directly to the device.

The Newstex iPhone App—available free from the Apple App store—demonstrates how the basic App will function when deployed on private-label basis.  You can get more details here, and be sure to check it out in the Apple App store (you must have iTunes installed on your Mac or PC to view the app demo).  You really do have to see it to believe what it can do!

Welcome to the new Newstex website, which has been updated to reflect Newstex Authoritative Content.

Newstex Authoritative Content is a new brand concept for the news, commentary, opinion and video content that Newstex collects from respected publishers and delivers to top distributors.   Authoritative Content is the useful and meaningful information published by experts, professionals, industry thought leaders, knowledgeable individuals and organizations that end users such as businesspeople, academics, journalists, attorneys, and others can trust.

“The Web gets more cluttered everyday and finding reliable content from credible sources is challenging and time consuming,” explains Newstex president Larry Schwartz.  “In other words, all content is not created equal.  Authoritative Content cuts through the clutter by finding and delivering carefully chosen, superior content to people who need it.”

Newstex collects content from editorially-selected news organizations, bloggers, video publishers, and Twitter users.  Newstex enhances that content by standardizing it, adding useful tags, and categorizing it to assist with searches and delivers it to leading distributors who provide it to their customers.  Customers need quick access to trustworthy content, and Authoritative Content delivers it directly to them.

Authoritative Content publishers include newspapers such as the McClatchy-Tribune and the Associated Press; blogs such as Digital Journal, Gawker, Blogging Stocks and Engadget; video publishers such as SBTV and PRNewswire’s MultiVu; and Twitter publishers, including the content from all members of the U.S. Congress, U.S. Federal Agencies, and Canadian Parliament.

“The world has changed and the lines between traditional journalism and user-generated content have blurred significantly,” says Schwartz.  “Today, respected, meaningful and useful information can come from a variety of sources, including blogs, Twitter, social media, and newspapers.  Professionals who need access to credible information to do their jobs everyday understand that the sources for that information don’t exist only within the boundaries of traditional journalism.  Authoritative Content provides that trustworthy information from a variety of sources, which enables customers to access a wider variety of respected news, commentary and opinion than ever before.  It’s a full content package that customers can rely on.”

Newstex also released free ebooks about blog, Twitter and video licensed syndication, which you can download here and learn more about the process and benefits to publishers, distributors and customers:

• The Truth about Blog and Twitter Content Syndication
• The Truth about Online Video and Licensed Syndication

You can learn more about syndicating your news, blog, Twitter, podcast or video content through Newstex here, or if you’re a distributor interested in providing Authoritative Content to your customers, you can learn more here.

Newstex President Larry Schwartz is leading a session about cloud computing at the Association of Information and Dissemination Centers (ASIDIC) Fall 2009 Meeting to be held on October 13-15 at the Westin Arlington Gateway Hotel in Arlington, Virginia.

Joining Larry on the panel are:

• Michele Kimpton, Chief Business Officer, DuraSpace
• Steve O’Keeffe, Founder and President, Meritalk
• George Landau, President, NewsEngin

About the Panel

Most people have at least heard about “cloud computing” and how the cloud will be revolutionary in terms of how we use and interact with computers, our content and the world-wide web. This panel will take the discussion of cloud computing to the next level, identifying who’s the new who in cloud computing and also discuss how new enterprises or companies are changing/updating their business model(s) to support the cloud. Additionally, the panel will discuss whether this type of computing will be relevant or applicable for government use. Lastly, they will address the financial implications of adopting such a model and the associated ROI’s.

About the Event

The ASIDIC Fall Meeting is all about change.  Panelists and attendees will focus on:

• The opportunities found in Cloud Computing
• Why Innovation is still important
• Why you must Integrate your content into the workflow of your customers
• The ramifications of eGovernment to your business
• Why you should (or not) care about Social Media Platform

You can learn more about the event here.

The free ebook from Newstex, The Truth about Blog and Twitter Syndication, passed 1,000 downloads this week.

The Newstex team is very happy to hear feedback from readers that the ebook has cleared up a lot of confusion about licensed syndication and started some interesting conversations about the subject.   We’d also like to thank everyone who has helped us to spread the word about the free ebook.

If you haven’t downloaded the ebook yet, follow the link and get your free copy of The Truth about Blog and Twitter Syndication.  It carries a Creative Commons license, so feel free to share it, tweet it, email it, post it on your blog, and help clear up the confusion, myths and hearsay about content syndication.