If you’re over the age of 40, you probably remember a time when there wasn’t an Internet. Email didn’t exist, and many people didn’t have video cameras let alone smartphones and the ability to upload and share videos with the world within seconds. Fast forward to January 2013, and it’s hard to imagine how we’d live without the Internet.

It’s the final day of 2012, which means content publishers already have the wheels in motion to start 2013 with a bang. It seems like a perfect time to think about how content consumption will change in 2013 and how Authoritative Content publishers need to adapt to stay relevant in the new year and beyond.
2012 was a busy year for Apple’s App Store with a massive number of new apps debuting, a wide variety of apps being downloaded, but only a small number of apps getting significant traction.
What topics were discussed in online content the most during 2012? How did the news, media, and brand marketing affect the content industry over the past 12 months?
Do you use email to deliver your content to readers? If so, then you should learn how to write irresistible email subject lines to motivate as many people as possible to open your message and read the content inside. Email is a great tool to expand your readership and increase your content’s exposure to a broader audience, but it’s useless if your subject lines don’t make anyone feel compelled to open the messages and read the content inside.
In a new presentation from Business Insider, The Future of Digital, CEO Henry Blodgett and his Business Intelligence team provide a comprehensive overview of how the digital landscape has changed in recent years and what’s coming in the years ahead of us. While the future certainly focuses on mobile content publishing, consumption, and advertising, the future of digital isn’t only mobile.
Email is one of the best ways to increase exposure to your content and get more people to read it. While you probably already offer feed subscriptions so people can receive your content via their preferred feed readers or email, you can also send educational, informative, and promotional emails to hype your content (as long as you receive permission to do so in advance).
The semi-annual report from the Audit Bureau of Circulations (ABC) which includes high-level circulation data for newspapers during the prior six months (ending September 30, 2012 for the most recent report) has been released. The report shows that newspaper circulation is shifting to digital (defined by ABC as tablet or smartphone apps, PDF replicas, metered or restricted-access websites, or e-reader editions).
The future of news consumption could be summed up in six words: it’s all about mobile and social. According to The Pew Research Center’s Trends in News Consumption: 1991-2012 report, the news landscape is changing and even television is vulnerable.