Newstex marketing consultant and publisher Susan Gunelius is the #1 women and leadership influencer online according to a ranking report by social media influence moderation company Traackr.
Traackr used its Influencer Network Analysis feature to identify the top people who are influencing content and conversations about women and leadership online. Based on its analysis, Traackr identified and ranked the top 49 women and leadership influencers.
In recent years, journalism has been under attack as more media organizations abandon investigative journalism and reduce newsroom staffs to cut costs in an increasingly competitive environment. What is the incentive to join the world of journalism when the future is so bleak?
With the growth of social media and citizen journalism, accessing news and information is easier for audiences than ever, and the role of newsrooms and journalists is in a state of flux.
This week, the Associated Press released an updated version of its Social Media Guidelines for AP Employees. The seven page document covers everything from the types of accounts Associated Press employees can create to what they can publish and who they can friend and follow.
Associated Press employees, particularly journalists, have a responsibility to report unbiased, fact-based news, so many of the requirements in the new Social Media Guidelines for AP Employees are included to ensure the general public doesn’t confuse fact with opinion.
Facebook has released a new Facebook Brand Resources website and brand guidelines that provide do’s and don’ts for how to use Facebook assets in content, advertising, and so on. According to the website, the new Facebook brand asset guidelines are intended to protect Facebook’s trademarks and ensure consistent use of the Facebook brand.
While Facebook does point out on the site that the company invests heavily in protecting its trademarks, it’s unlikely they’ll police every website and blog that writes about the Facebook brand or uses a Facebook icon in its sidebar.
Two out of three people used Facebook to read yesterday’s news. That’s just one of the statistics revealed in the “News Consumption in 2013″ infographic shown below, which was released by Uberflip this week.
As you might expect, younger people are more likely to read news via social media sites, but overall, television is still the most popular source of news content.
If BlackBerry CEO Thorsten Heins is correct, tablets will be obsolete in just five years. He made that bold statement at the Milken Institute Conference in Los Angeles yesterday, and as Bloomberg reports, he explained, “In five years, I don’t think there’ll be a reason to have a tablet anymore. Maybe a big screen in your workspace, but not a tablet as such.
Nearly nine out of 10 lawyers (89%) use smartphones and one in three lawyers (33%) use tablets for law-related tasks while they’re away from their offices. That is just one of the statistics from The Rise of Mobile for Lawyers infographic created by MyCase and published by The Mac Lawyer, Ben Stevens.
Lawyers report that they are using mobile apps to do their jobs in increasingly large numbers.
In a new study released by CareerCast.com, 200 jobs were ranked to identify the best and worst jobs of 2013. If you’re a newspaper reporter, you won’t like the results. Ranked in last place (at #200) and earning recognition as having the worst job of 2013, newspaper reporters have high stress, little stability, and low pay.
For trade and academic publishers, online communities have moved beyond the experimentation phase and now play an important role in their integrated marketing plans. According to new research from Publishing Technology and Bowker Market Research, which was released at the London Book Fair, publishers report having an average of two online communities, but that number is expected to double over the next two years.
7 Key Elements of the Newsweek.com Redesign
Michael Sebastian of Ad Age explains that Newsweek sees the reimagined Newsweek.com as the first step toward developing a new “long-form, immersive and multi-media experience in the web browser.”
At launch, the redesigned Newsweek.com includes seven key elements:
1.… Continue Reading