José Mauricio Duque, based in Barranquilla, CO, is currently a Brand Manager at Newstex. José Mauricio Duque brings experience from previous roles at Biz Nation, Snap2objects, Startup Grind and Ministerio de Tecnologías de la Información y las Comunicaciones. José Mauricio Duque holds a 2006 - 2008 Universidade Federal do Paraná. José Mauricio Duque.
Creator networks and ethical content licensing
The Reuters Institute finds that even the most “independent” news creators depend heavily on traditional reporting. As creators professionalize into media companies, ethical licensing and fair compensation will be essential to a sustainable news economy.
What Trump's AI research order means for creators
President Trump just launched the "Genesis Mission," an ambitious plan to connect national labs, supercomputers, and decades of federal data to supercharge AI research. The order doesn't directly mention content creation, but its effects could eventually reshape the AI tools we use every day.
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What is authoritative content and how is it used?
In our last post, we talked about how content quality is more important than ever. Search engines such as Google want high-quality content, and authoritativeness is one of the factors they consider when evaluating material. But what does it mean for content to be authoritative, and why is that relevant?
Better metadata in minutes: What every publisher should know
Your content deserves to be found. This quick guide shows publishers how to check and improve their metadata without touching a line of code. Because great writing shouldn't disappear into the void.
AI models resort to blackmail when threatened
Anthropic's latest research found that leading AI models, including Claude, GPT, and Gemini, chose blackmail over ethics when faced with threats to their existence, with some resorting to even more extreme measures. The findings reveal a critical gap in AI alignment that every publisher needs to understand.
Monitor your LLMO performance like a pro
Your #1 Google ranking means nothing if 77% of your audience is searching with ChatGPT instead. Here's how to monitor whether AI systems are actually finding and citing your content—and what to do when they're not.
Search intent: the key to AI optimization
Stop stuffing keywords and start speaking naturally. Natural language and direct Q&A formatting help AI systems understand and surface your content while making it more useful for human readers at the same time.
Making your content AI-trusted & citable
AI systems have already formed opinions about your content quality during training. Here's how to build the kind of authority that gets your blog consistently cited by ChatGPT, Perplexity, and other AI assistants.
Structuring content for LLM discoverability
AI-powered search engines don't just rank your content. They extract and synthesize it, making clear content structure more critical than ever for discoverability.
Beyond SEO: How to optimize content for AI discovery
As AI-powered search transforms content discovery, traditional SEO strategies are falling short. This guide introduces LLMO, the emerging practice of optimizing content for AI systems that can synthesize and serve information directly to users instead of just ranking pages.
