Authoritative Content

Newstex Blog

March 17, 2023
How to use authenticity to lend originality to your content
Mar 17, 2023

Over the past few weeks, we’ve been talking about the importance of originality and how it’s absolutely essential if you want your content to be noticed. Authenticity is a key ingredient of original content. But what, exactly, is authenticity and why does it matter?

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March 9, 2023
Newstex publishers who use research to create original content
Mar 09, 2023

Over the past few weeks, we’ve talked a lot about the importance of creating high-quality content. Today, we’re going to look at some publications from Newstex’s roster of authoritative content and how they use research to create material that’s helpful, reliable, and meant for people rather than algorithms. To recap, SEO in 2023 requires more than just stuffing keywords into articles. Content quality is more important than ever. 

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March 3, 2023
How to use research to make your content stand out
Mar 03, 2023

We’ve been talking a lot about SEO over the past few weeks, and for good reason. It’s a vital tool in your arsenal as a content creator, and mastery of it can mean the difference between an audience of 50 and an audience of 50,000. And mastering SEO means producing high-quality content. While there are several factors that can determine quality, crafting ‘people-first’ content is going to help put you at the top of the list. But what, exactly, does this mean?

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March 1, 2023
Interview: Lynn Wood
Mar 01, 2023

An interview with Lynn Wood of IdeaSpies.

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February 23, 2023
Authoritative content: creating helpful, reliable people-first content
Feb 23, 2023

Last week we talked about how Google assesses content based on Experience, Expertise, Authoritativeness, and Trustworthiness (EEAT). Today, we’re going to dive a bit deeper into the subject of authoritative content and how you can craft the kind of helpful, reliable, people-first content that will make you stand out from the crowd.

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