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Should Content Publishers Pay for Audience Data?
As 2012 nears completion, "data" continues to be the hottest topic among content publishers -- getting data, analyzing data, using data.
Why Google AuthorRank Matters to Authoritative Content Publishers
Forget Google Page Rank. Today, the SEO world is all about Google AuthorRank -- a quality rating that links your content with your Google+ profile.
Tips to Use SlideShare to Increase Exposure to Your Content
SlideShare is the leading presentation sharing site, but for Authoritative Content publishers, it's still one of the most untapped content marketing opportunities.
Best Day and Time to Send Email to Promote Your Content [Infographic]
Email is one of the best ways to increase exposure to your content and get more people to read it.
Up to 86% of People Believe Sponsored Content Is Misleading and Annoying
Content publishers have known for years that publishing sponsored content, which is paid for by advertisers, along with original content can damage the user experience on a website.
5 Content Opportunities You're Probably Missing
Are you getting the most from your content? Chances are good that you're missing opportunities that can help you get more exposure for your content and get closer to reaching your direct and indirect content publishing goals.
5 Ways Web Content Played a Critical Role in Hurricane Sandy Relief Efforts
Hurricane Sandy caused massive damage to parts of the East Coast of the United States on October 29, 2012, and images from the storm damage are still spreading across the web each day.
Newspaper Circulation Shifting to Digital
The semi-annual report from the Audit Bureau of Circulations (ABC) which includes high-level circulation data for newspapers during the prior six months (ending September 30, 2012 for the most recent report) has been released.
5 Steps to Create Shareworthy Content
Is your content shareworthy? That's a term I use in Content Marketing for Dummies to describe content that is so useful, meaningful, and interesting to a target audience that they want to talk about it and share it with their own audiences.
Little Bird Can Help You Find Influencers or Become One
It's time to let a little bird tell you who the influencers are in topics that matter to you online, and that's exactly what Little Bird, a startup from former ReadWriteWeb and TechCrunch journalist Marshall Kirkpatrik can do for you.