YouTube Creator Playbook Just Got Better for Publishers

American Business Media's (ABM) 2014 conference is coming to Phoenix, Arizona on May 4-7, and this year's event will be focused on go-to market solutions.ABM is a division of the Software & Information Industry Association (SIIA).

Nearly nine out of 10 lawyers (89%) use smartphones and one in three lawyers (33%) use tablets for law-related tasks while they're away from their offices.

The internet is global so making your Authoritative Content available in multiple languages can easily increase your reach, expand your brand, and build your audience.But there is a problem. How do you communicate language choices in your web design in a streamlined yet effective way?

Newsweek stopped publishing its print magazine at the end of 2012 saying its focus would shift entirely to the weekly Newsweek Global tablet edition.

Remember a couple of years ago when pundits warned that blogging was dead? Turns out they were very wrong and blogging is more popular today than ever.

Mobile content is a top priority for many publishers, but many are slow to make the transition from a desktop-mindset to a mobile-mindset. Simply republishing the exact same content for mobile audiences that you publish for desktop audiences will drive minimal results.

Online publishers have easy access to their audiences -- something that didn't exist 10 years ago. Back then, the concept of getting instant feedback on what you write and publish was unheard of, but today, online publishers get continuous critiques.

As an Authoritative Content publisher, you publish content that is useful, meaningful, and trustworthy. Your audience reads your content because they perceive you as a reliable and credible source for information that matters to them.

If you publish Authoritative Content online, it's likely that you'll be contacted at some time by someone who wants to interview you as a story source. If your content is high quality, your reputation will grow.