YouTube Video Editing - Something Is Better Than Nothing

I often write about the cluttered online video environment and how hard it is to find specific, authoritative online video content amid that clutter.

A new report from the Nielsen Company sheds some light on the ever-growing popularity of online video. Everyone knows online video is hot, but did you know just how hot it really is?

In 2008, 59.7% of the U.S. Internet population watched online video. Just five years later, in 2014, it is expected that 77.0% of the U.S. Internet population will watch online video.

November 2009 marked a new milestone for online video viewing. According to a new report from comScore, over 170 million Internet users in the U.S. watched online video in November 2009 for a total of nearly 31 billion videos viewed during the month.

In an interesting infographic from Wistia and Column Five, the decline of television viewership is displayed visually as online video streaming continues to rise.

There are a lot of videos on the Internet, and it's hard to get your authoritative video content to show up amid the clutter.

Online video is very much a destination-centric medium. In other words, most people visit a specific online destination like YouTube to find video content.

Research from One Touch Intelligence that was released this week reveals that 31% of video viewing is now done online among households who had watched full-length online video programs during the month prior to the research being conducted.

According to Nielsen, the growth in online video over the past six months has been significant with the time spent viewing online video by the overall Internet audience growing by 16% in just six months (from November 2008 to April 2009).