Newstex Blog

Some people learn by hearing. Others learn by reading. And others learn by seeing. The basics of human psychology and neurology tell us that to successfully communicate with a wide audience, you need to create content that engages with those people based on the way they like to learn and consume information.

Recently, there have been a number of situations in Europe where bloggers and content publishers have been the victims of censorship. The cause---because their content ranked high on search engines.

Content publishers face competition from a wide variety of sources, including content marketing agencies which publish content for brands and companies around the world.

Remember a couple of years ago when pundits warned that blogging was dead? Turns out they were very wrong and blogging is more popular today than ever.

Invested time and money into Google+ Authorship in the past could of years? You're not alone.Among the search engine optimization community, Google+ Authorship (where your Google+ profile image, byline, and Google+ circle count appears with your article links in Google search results) has been a top priority.

Content sharing is a critical component of any online publisher's marketing plan, and new research from ShareThis identifies consumer sharing trends that dominated during the second quarter of 2014.

Reuters Institute of Digital News and Reporting released its Global Digital News Report 2014 (based on a survey conducted by YouGov) and a number of interesting trends are revealed that show just how much the news industry has changed in a few short years.

PR Newswire's new guidelines to improve press release content quality. PR Newswire has joined the fight for content quality by launching a new press release evaluation process and quality guidelines which will reduce the number of low quality press releases that are published using its distribution service.

In May, I shared the story of SCOTUSblog's appeal of its denial of press credentials from the U.S. Senate Press Gallery. This week, SCOTUSblog's press credentials were denied again.

Google is on a path to dominate the world---one tech step at a time. Let's take a look at how it's happening.

When everyone else is looking for high quality video and photography production, you can use your iPhone (or any smartphone) to execute a guerrilla marketing strategy for your Authoritative Content.

As big publishers like Time cut costs and staff, the opposite is happening to their online publishing frequencies. According to Poynter, Time has doubled the amount of content it publishes online each year.





