Newstex Blog
Newstex marketing consultant and publisher Susan Gunelius is the #1 women and leadership influencer online according to a ranking report by social media influence moderation company Traackr.
In recent years, journalism has been under attack as more media organizations abandon investigative journalism and reduce newsroom staffs to cut costs in an increasingly competitive environment.
Two out of three people used Facebook to read yesterday's news. That's just one of the statistics revealed in the "News Consumption in 2013" infographic shown below, which was released by Uberflip this week.
If BlackBerry CEO Thorsten Heins is correct, tablets will be obsolete in just five years. He made that bold statement at the Milken Institute Conference in Los Angeles yesterday, and as Bloomberg reports, he explained, “In five years, I don’t think there’ll be a reason to have a tablet anymore.
In a new study released by CareerCast.com, 200 jobs were ranked to identify the best and worst jobs of 2013. If you're a newspaper reporter, you won't like the results.
For trade and academic publishers, online communities have moved beyond the experimentation phase and now play an important role in their integrated marketing plans.
Newstex has released a new free ebook, "The Publisher's Guide to Mobile and Tablet Development," which is available for download now.
Branded content, brand newsrooms, branded journalism, native advertising, brand publishing -- these are all terms that weren't part of common vernacular ten years ago, but with the growth of social media, the publishing industry has a new source of competition with very deep pockets -- brands.
Are you sending out your email messages at the best time to get the most opens and responses? Based on email volume between the fourth quarter of 2011 and the fourth quarter of 2012, it's doubtful.
The Pew Research Center's Project for Excellence in Journalism has released its State of the News Media 2013 report, and two themes are clearly communicated in the findings.
Just how big is the mobile app market?The answer is $25 billion in 2013 according to ABI Research.That's just a drop in the bucket compared to what's coming in 2018 when ABI Research predicts mobile app revenue will climb to $98 billion.
The 2013 Digital Influence Report from TechnoratiMedia has been released, and in addition to analyzing how brands connect with online influencers to promote products and services, the report analyzes how influence is created.
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