Newstex Blog
When General Mills came to the realization that bloggers are powerful, they decided to make that influence and reach work for them.
In an article on The Wall Street Journal website this month, journalist E. Kinney Zalesne shares his take on one of the hottest jobs in the United States -- professional blogging.
I've provided statistics about online video growth before on the Newstex blog, but this week, there is a new report out The Nielsen Company that provides more proof that online video is getting more popular all the time.
There is a new trend related to the growth in online video -- new business ventures created to leverage that growth.
A new study from Northwestern University's Media Management Center reports that teenagers not only prefer news aggregation sites over traditional, branded news sites, but they also believe that news online should be available for free.
In February, I wrote a post here on the Newstex blog called Statistics Show Video is an Essential Element of Websites, where I cited findings from several different studies stating 88% of the online audience is expected to watch online videos by 2012.
Newstex President Larry Schwartz was one of many CEOs and content industry leaders who was interviewed during the Software & Information Industry Association (SIIA) Summit in January.
The March 2009 issue of eContent Magazine features commentary by Newstex President Larry Schwartz in an article called Content in the Cloud (link note: subscription and registration required to view the full article on econtentmag.com).
The world of news distribution has changed as Web 2.0 moves to maturity.
Today, Amazon launched the second generation of its popular Kindle product - Kindle 2
Video from the SIIA Brown Bag on Wednesday, Nov 19, 2008 - Cloud Computing & Content: Where are the Best Opportunities?
I will be participating on the panel at the SIIA Brown Bag Lunch: Cloud Computing and Content: Where Are the Best Opportunities? Wednesday,NOVEMBER 19, 11:30 am - 1:30 pm ET in New York.
