Newstex Blog

A new study from Business Insider, "A Focus on the Social Customer - How Companies Are Using Social Media to Become More Customer-Centric," reveals that the majority of consumers now view social media as a service channel.

There has been so much discussion about developing mobile strategies for newsrooms and publishers with some pundits going so far as saying that the future of journalism is "mobile-first."

Are you using the right SEO tactics to ensure your Authoritative Content ranks well on Google and other search engines?

In its annual study of the use of social media among Fortune 500 companies, researchers from the University of Massachusetts Dartmouth found that Twitter is the most used social media platform in 2013.

What is the blogging world's answer to hackathons? It's a blogathon sponsored by ViralHeat, which will be held on August 1st in San Francisco.

The SEO Ranking Factors - Rank Correlation 2013 from Searchmetrics has been released, and social media now takes center stage in SEO ranking.

Outbrain gathers a massive amount of data each day as people from around the world click on the content recommendation links served through the company's tools on a wide variety of websites.

Want to add a photo or video published on Instagram to your Authoritative Content on your blog or website? Now, you can do it! Today, Instagram announced web embedding.

David Meerman Scott, bestselling author, marketing strategist, and long-time advisor to Newstex, has completed updated his internationally-bestselling book, The New Rules of Marketing & PR, and it's now available!

Did you know that nearly one out of two companies rely entirely on desktop websites to display their content? That's just one statistic found in the Mobile Marketing in 2013 infographic from Uberflip shown below.

There's a lot of harsh criticism going out about the changes being introduced in iOS 7, and even a few publishers who are very happy about some of the new features, but what do these changes mean for your apps?

Copyrights and fair use are confusing terms with a huge gray area that is often left to subjective interpretation.

